Priding themselves as a responsible lending solution, Save My Bacon wanted to create a premium brand that distanced themselves from less scrupulous lenders by exhibiting thoughtfulness and care whilst maintaining some relatable good humour. Working closely with motion graphics gurus (and studio partners) Pixelpush, we brought Kevin (Save My Bacon's spokes-pig) into the real world for a shiny new TVC announcing the company's dedication to transparency and responsible service.
