Renowned NZ artist Billy Apple has three public artworks in Mt Eden. Auckland Council wanted to find a unique way to highlight these works with an art walk and it was determined, by working closely with the council, that Billy wanted the navigation of this walk to be an artwork in itself.
We collaborated with Summer of Dev to create a webapp that essentially function as a series of compasses - the design of which was presented by ourselves and, to our delight, approved by Billy himself.
By using geolocation features available in any smartphone, hidden features are revealed upon nearing each piece of art. These 'easter eggs' are conceptually linked with each artwork and can additionally also be shared to social media.
See it here.
Luc designed the introduction package for potential Mexicali Fresh franchisees. A photoshoot was commissioned and art directed. The package includes a presentation folder, an A5 booklet and a paper seal.
Wanderlust is a multi-day festival that celebrates holistic living with music, yoga, workshops and events.
This highly successful event has been running for years in North America and we were delighted to have the opportunity to provide designs and illustration for much of the promotional materials for the Australasian events including the maps, music posters, advertising and signage.
Just working on this one, improved the zen-like mood around the office!
An initiative of the Arts Regional Trust Te Taumata Toi-a-iwi (ART) in partnership with The Big Idea, Survive & Thrive is a public forum, expo and series of workshops for people working in the creative sector.
Luc designed promotional material (print and digital) and wayfinding for Survive & Thrive in 2012 and was invited back again in 2013.
The brief was to create an engaging introduction that could both entertain and inform new students to the six Auckland campuses. A unique link to the maps was sent out as part of the orientation package.
Luc worked closely with Imagistory and their development team at Resolve Digital to design this storytelling app for the iPad. We developed the content strategy, UX, interface design and promotional website (www.imagistory.com) and are very proud to announce that the app is available now, free for download, from the Apple Store.
Tasked to redesign the Geovert website, Luc teamed up with the almighty Summer of Dev to ensure the responsive site was beautiful and the CMS was a cinch to use. We have since redesigned the company's capabilities documents to ensure their printed collateral matches their stylish online presence.
Luc was commissioned to develop tOptimum Projects' brand ID.
After an exploration of the company's objectives and direction, we created a logotype, style-guide, and stationery, and worked closely with our web design partners, Summer of Dev to produce the website - Luc providing the content strategy, UX and front-end design.
We're a small creative studio in Auckland, New Zealand and this is but a whisper of the projects we've loved. We have a unique collaborative way that we work and our studio partners Pixelpush (animation) and Fluke (video production) complete the trifecta so please think as broad as you like and just get in touch damnit - even if your crazy idea is but a pup.
The earlier we can get thinking, the greater the possibilities.
Working with our animation partners Pixelpush to deliver an animation that could introduce potential clients to Synapsys (learning resources) in an engaging, light-hearted way.
New Clarity has a complex service offering and required a set of illustrations to represent these services in a personable way. The concepts representing each of the 3 sections of the business were also distinctive - consultancy, direction and growth.
Luc developed vector illustrations to serve as animation assets for a series of Flip Mobile TVCs. (2013)